Want some BIG-bang-for-the-buck optimization wins? Here are 8+ sure-fire things to look at in your shopping cart/checkout area. You’re probably doing most of them right, but even just one small tweak will often help you increase your conversion and more importantly, your revenues. MOBILE CARTS AND CHECKOUTS This one is first because it’s a BIGGIE. Mobile shoppers behave differently from desktop customers. One of the most prevalent eCommerce … [Read more...]
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