These days, my inbox is overflowing with all kinds of questions about Artificial Intelligence and Machine Learning. Many of the questions are about data and vendors (so much confusion about vendors – Oy!) but there are also a lot of questions about Natural Language Processing, Conversational AI, and especially Voice Search. One of the most common questions about Voice Search? It goes something like this… “Why do I need to optimize my site for … [Read more...]
3 Proven Ways You Can Optimize Your Sites for Voice Search
Custom Voice-Controlled Virtual Assistants
Editor’s Note: This article is written for marketing professionals who need a primer on Custom Voice-Controlled Assistants. It primarily covers what branded virtual assistants are; why they’re different from Skills, Actions, and other apps; and a few other frequently asked questions about them. These days, chances are good that you have either used a Virtual Assistant or own one. Or two. Or twenty. They’re in homes, hotels (Marriott, … [Read more...]